A while ago, I wrote about how Twitch.tv was going to power Call of Duty’s new live streaming features.
Turns out it’s going to be YouTube. I’m good with that – YouTube has been doing good things with their streaming stuff, and clearly have more reach than Twitch.
What’s more interesting to me is how this stuff is going to impact copyright law and enforcement. Sony and EA are both adding in Twitch integration, and Call of Duty’s got YouTube – yet I can’t find any official policies that grant license for gameplay upload or streaming. And as you know, in the absence of such policies, gameplay footage is illegal.
So will companies like Activision and EA be able to enforce copyright claims while at the same time providing the tools to facilitate infringement?
At the very least, it’s an interesting question.
Update, 3 hours later after thinking about this a bit…
Wait a minute! YouTube Live has only been rolled out to some Partners, and not the public at large. And in YouTube-land, “partner” means you’re monetizing your videos. So…Activision is providing tools for you to profit off of their copyrighted material?
Or, bigger news…does this mean YouTube is going wide any day now?
So many questions!